We set out on a collaboration with the YMCA of Southeastern North Carolina to amplify their noble mission of providing a community gathering place to all. In partnership with their internal marketing team, we crafted a comprehensive campaign complete with a video series, print collateral, social posts, and billboards, ultimately driving brand recognition and membership.

Through a thoughtfully crafted video series, we brought the YMCA's story to life, reaching audiences across various platforms including commercials and social media. Our videos echoed the organization's essence and highlighted members of the community, making the overall campaign relatable on a deeply personal level. Moreover, our innovative logo animation breathed new life into the YMCA brand, enhancing its visibility and appeal across diverse platforms.

In every piece of content, we ensured a seamless blend of the YMCA's values and our unique creative touch, resulting in a campaign that not only highlights their extensive programs and facilities but also cements their role as a cornerstone in community development. This project stands as a testament to our commitment to delivering excellence, fostering meaningful relationships, and driving impactful change.